Communication Officer

UN Children's Fund, Malawi

Skill Required:, Media and Communication
Preferred Experience: 
3 to 10 Years
Closing Date for Applications: 
1st February, 2018


Job Description

UNICEF works in 190 countries and territories to protect the rights of every child. UNICEF has spent 70 years working to improve the lives of children and their families. Defending children's rights throughout their lives requires a global presence, aiming to produce results and understand their effects. UNICEF believes all children have a right to survive, thrive and fulfill their potential – to the benefit of a better world.

For every child, a new idea

Assists in planning, implementing, monitoring and evaluating an advocacy and communication strategy to get children’s and women’s issues into the public domain, strengthen political will in support of UNICEF's mission and objectives in the country, and enhance the organization’s credibility and brand.

Key End Results

  • Communication strategy: The production of communication products and materials are timely executed and followed up to support country communication strategy, regional and global campaigns and priorities, and to support resource mobilization as set out in the work plan.
  • Media relations: Effective and timely professional assistance and support are provided in developing, drafting and maintaining contact information, materials and relationships with journalists and media outlets covering all media – print, TV, radio, web etc. – in the country, to communicate the story of UNICEF's cooperation to a wider audience.
  • Monitoring and evaluation: Regular monitoring and evaluation activities are undertaken according to the work plan to ensure maximum impact and continuous improvement of country communication efforts. Results and reports are prepared and shared on a timely basis.
  • Celebrities, partners and special events: The Country Office’s contact list of individuals, groups, organizations and fora (including Government, UN, and bilateral counterparts), is maintained and further developed, whose support is essential to/can assist in achieving the advocacy and communication objectives and who support and are able to actively participate in special events and activities that further the country programme goals.
  • Organising donor visits. Plan and facilitate visits of donors to the field to see UNICEF’s projects for children first hand, in order to maintain or increase funding.
  • Emergency communication. During natural disasters, including droughts and floods, coordinate UNICEF’s communication             work including working with national and international media.

How can you make a difference?

Within the delegated authority and the given organizational set-up, the incumbent may be accountable for all or assigned areas of the following major duties and end results.

Communication materials

Ensure that the production of communication products and materials is timely executed and followed up to support country communication strategy, regional and global campaigns and priorities and to support resource mobilization as set out in the work plan.

Duties & Tasks

  • Implement the tasks in the country communication work plan and strategy as assigned.
  • Gather content and coverage of relevant country efforts to identify effective relevant country programme activities and results. Develop complementary, country specific and local community materials and activities.
  • Produce advocacy and communication materials (e.g. briefing notes, images, video. Web pages etc.) that meet the country and global standards as set out in the Communication Toolkit.
  • Assist in drafting and editing articles, press releases, human interest stories and other advocacy/information materials for both web-based and traditional media, as appropriate.
  • Follow up on the production of advocacy and communication materials (e.g., films, videos, audio-visuals, etc.), and oversee the qualitative aspects of production, (e.g., quality control, translations, reviews of layout and graphic design etc.) to meet standards as set out in the Communication Toolkit.
  • Recommend appropriate information and communication materials for use in media, and other advocacy and communication activities; recommend the appropriateness, quality and dissemination of printed and audio-visual materials.
  • Recommend established contacts, networks, resources and processes to support communication activities.

Media relations

Effective and timely professional assistance and support are provided in developing, drafting and maintaining contact information, materials and relationships with journalists and media outlets covering all media – print, TV, radio, web etc. – in the country, to communicate the story of UNICEF's cooperation to a wider audience.

Duties & Tasks

  • Assist in developing and maintaining close collaboration with mass media, as well as with groups and organizations whose support is essential to the achievement of advocacy and communication objectives.
  • Assist in drafting and editing articles, press releases, human interest stories and other advocacy/information materials in all media formats, as appropriate.
  • Prepare background communication and promotional materials for briefing and visits of media and other special interest groups. Assist in the planning, logistic and administrative arrangements for them.
  • Assist in collaborating with the media through activities such as organizing project site visits, facilitating photo coverage and TV footage and utilizing both web-based and traditional media as appropriate.

Monitoring and evaluation

Regular monitoring and evaluation activities are undertaken according to the work plan to ensure maximum impact and continuous improvement of country communication efforts. Ensure results and reports are prepared and shared on a timely basis.

Duties & Tasks

  • Monitor and evaluate the appropriate and timely dissemination of advocacy and communication materials to target audiences, and participate in the evaluation of their impact. Monitor and evaluate the use and effectiveness of media materials. Maintain a library of coverage (clippings, coverage etc.)
  • Monitor the public perception of UNICEF in the country and recommend appropriate action to maintain a positive image for the organization.
  • Ensure good quality data collection, analysis and evaluation and reporting to ensure effective communication strategies, planning and effective and efficient advocacy.
  • Undertake lessons learned review of successful and unsuccessful communication experiences as directed by supervisor.

Celebrities, partners and special events

Ensure that the Country Office’s contact list of individuals, groups, organizations and fora (including Government, UN, and bilateral counterparts), are maintained and further developed, whose support is essential to/can assist in achieving the advocacy and communication objectives and who support and are able to actively participate in special events and activities that further the country programme goals.

Duties & Tasks

Help organize and generate public support for special events and activities to promote country programme goals.

  • Assist in developing and maintaining close collaboration with mass media, as well as with groups and organizations whose support is essential to the achievement of advocacy and communication objectives.
  • Prepare background communication and promotional materials for briefings and visits of media, Goodwill Ambassadors, donors, National Committee representatives and other special interest groups. The task includes preparing information materials (e.g., press releases, programme summaries, country fact sheets and media kits), and assisting in the planning, logistics and administrative arrangements.

Organising donor visits.

Plan and facilitate visits of donors to the field to see UNICEF’s projects for children first hand, in order to maintain or increase funding.

Duties & Tasks

  • Discuss visit with donor and UNICEF programme sections, develop a draft itinerary
  • Conduct a pre-visit ‘recce’ to identify children, families and partners for interview
  • Facilitate the logistics for the visit and accompany the donor to the field
  • Follow up with the donor, including producing ‘one year on’ stories about children they met.

Emergency communication.

During natural disasters, including droughts and floods, coordinate UNICEF’s communication work including working with with national and international media.

Duties & Tasks

  • Work with UNICEF programme sections to gather information about affected communities and UNICEF’s response
  • Draft materials for media, including press releases, fact sheets and human interest stories
  • Work with national and international media to arrange interviews with UNICEF experts and visits to the affected area to see UNICEF’s work on the ground
  • Liaise with freelance photographers and videographers to obtain footage from the field
  • Track media coverage and prepare evaluation reports.

Job Grade Factors

Level 2

  • Report to UNICEF Malawi Chief of Communication, Advocacy and Partnerships (P4)
  • Operates in the context of a medium-sized country office.
  • Accountable for communication programme implementation. The work is task- and results- oriented.
  • Responsible for research, analysis and evaluation of data/information to produce situation analysis, reports, and Information/communication materials. Assist in drafting, analyzing, and editing articles and human interest stories and other advocacy materials.
  • Assist in organizing special events in consultations with government counterparts, community and partners to support programme delivery.
  • Work under the general supervision of the Chief of Communication. The supervisor defines the parameters of assignments and outlines approaches to problem areas.  Research is carried out independently.  Work may be reviewed while in progress, and upon completion.
  • Incumbent operates within rules and regulations, and makes recommendations to supervisor when a deviation from guidelines or changes in procedures is required.
  • Supervise and follow-up on production and qualitative monitoring of information and communication materials.

To qualify as an advocate for every child you will have:

University degree in communications, journalism, public relations or a related field.

Experience

  • Two years practical professional work experience in communication, print and broadcast media, or interactive digital media. Field work experience. Background/familiarity with Emergency situations.
  • Fluency in English and local working language of the duty station.

For every Child, you demonstrate

Our core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results.

Source:https://www.unicef.org/about/employ/?job=510052


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