PATH is the leader in global health innovation. An international nonprofit organization, we save lives and improve health, especially among women and children. We accelerate innovation across five platforms—vaccines, drugs, diagnostics, devices, and system and service innovations—that harness our entrepreneurial insight, scientific and public health expertise, and passion for health equity. By mobilizing partners around the world, we take innovation to scale, working alongside countries primarily in Africa and Asia to tackle their greatest health needs. Together, we deliver measurable results that disrupt the cycle of poor health.
For nearly 40 years, PATH has been a pioneer in translating bold ideas into breakthrough health solutions, with a focus on child survival, maternal and reproductive health, and infectious diseases. With headquarters in Seattle, Washington, PATH has 1,400+ employees and offices in 20 countries.
PATH began its work in India in the late 1990s, bringing governments, communities, private-sector companies, and experienced public health practitioners together to address some of the country’s most crucial health problems. Today, PATH’s India projects focus on TB/HIV, vaccines, nutrition, heath innovation, and more. PATH’s India country program engages with various stakeholders and target groups for which effective media engagement is critical in highlighting the impactful work the organization does.
Under direct supervision of PATH’s Communication Lead and as part of a cross cutting Communication team, the Communication Officer is responsible to generate and manage media coverage for PATH and to position the organization as the leader in health innovation in India.
Help contribute to the development and implementation of PATH India country program’s communications strategy with a special focus on media engagement by focusing on (but not limited to) achievement of the following results:
- Develop or identify relevant themes or stories on PATH’s work in India and translate them into media activities, incorporating the organisation’s achievements, or point of view.
- On a daily basis, proactively monitor major India and international news media in order to stay current of local and global events directly relevant and tangential to PATH’s work.
- Map, update, and maintain a media database for national and regional media from across the media spectrum including print, broadcast and online.
- Share a weekly bulletin of relevant national and global news to PATH India country program staff.
- Serve as the primary media contact, respond to media-related inquiries and in close coordination with the Communication Lead connect media persons with relevant PATH spokespeople in a timely manner.
- Responsible for pro-actively pitching PATH stories and viewpoints in close coordination with the Communication Lead to India-based media.
- Develop ideas, opportunities, and draft feature articles, interviews, presentations, talking points, op-eds, and other communications pieces — in coordination with the Communication Lead — to promote awareness of PATH’s work in India.
- Edit, write, and distribute press releases and other communications materials as needed covering PATH’s activities or key messages.
- Organise press conferences or briefings and facilitate press visits in coordination with the Communication Lead.
- Organise field trips to introduce media to PATH’s work at the grassroots level.
- Develop relevant content for media kits and keep it updated as per a regular schedule.
- In coordination with the Communication Lead, develop and maintain contacts and relationships with key domestic and foreign media representatives in India to highlight PATH’s work in India.
- Conduct media rounds to develop and maintain good relations and gain knowledge of reporter beats and movements.
- Coordinate media activities with PATH’s global communication teams as needed.
- Monitor relevant media coverage on issues affecting PATH and its stakeholders and provide regular media reports, including analysis.
- Carry out monthly, quarterly and yearly media analyses in order to evaluate impact and outreach.
- Ensure that all media messages and activities are in line with PATH’s communication policies.
- Manage external media tracking or media management firms as needed and ensure that they deliver work as per requirements.
- Actively participate and contribute to the development and implementation of PATH India country program’s communication activities as needed.
- Any other work as assigned and needed.
- Assist Communication Lead in preparing crisis communication plans as needed.
- Assist and train PATH staff for media interviews and preparation of articles for placement.
- At least 3-5 years of experience in a similar role. Experience of working with international NGOs will be an asset.
- Post-graduate degree in Journalism/Mass Communication preferred.
- Proven prior experience in a media engagement role with ability to handle and defuse media crises preferred.
- Flair for knowing the pulse of a rapidly changing media landscape and accordingly developing and implementing media plans.
- Strong writing and editing skills in English. Similar skills in Hindi or any other regional Indian language will be a bonus.
- Ability to work in a fast-paced environment and under pressure for tight deadlines
- Self-starter, adaptable and able to work as part of a cross cutting and multi-cultural team.
- Open to travel to project sites across India for extended periods if required.
Must have legal authorization to work in India.
PATH is dedicated to building an inclusive workforce where diversity is valued.
PATH is an equal opportunity employer. Every qualified applicant will be considered for employment. PATH does not discriminate based on race, color, religion, gender, gender identity or orientation, genetic information, age, national origin, marital status, disability status, political ideology, military or protected veteran status, or any other characteristic protected by applicable federal, state, or local law.