The WFP office in Madagascar developed in 2019 a communication strategy for social and behavioral change (CCSC). This strategy is based on the WFP CCSC implementation guide for nutrition, the objective of which is to improve nutritional results by supplementing nutrition activities with social and behavioral changes.
The SBCC, a set of communication approaches, activities and tools used to positively influence behavior, is an evidence-based strategy to improve health. When properly implemented, CCSC can be an important aspect of interventions where behavior change is necessary to improve nutrition. The CCSC can help adapt current behavior, for example by pushing someone to make more nutritious food choices at the market. It can also be used to promote adoption of entirely new behaviors, for example by encouraging a household to add powdered micronutrients to local complementary foods during home fortification.
Madagascar has high prevalence of chronic and acute malnutrition, with little change in recent years. The causes of malnutrition are multiple and multisectoral. The National Action Plan for Nutrition, validated in 2017, placed communication as a transversal axis, to be taken into account in all interventions to allow the achievement of the objectives set. The National Office of Nutrition (ONN) currently has a communication strategy which must be updated.
WFP has been investing in the prevention of malnutrition in Madagascar for several years, especially through programs for the distribution of nutritional products. In order to improve the impact of its interventions, WFP Madagascar wishes to integrate CCSC activities into all of its interventions.
General description :
Under the direct supervision of the Nutrition Program Officer and in collaboration with the other employees of the Program sections, the main mission of the CCSC Program Officer is to ensure the quality of the implementation of WFP CCSC related activities in Madagascar.
Specific functions :
- Set up and lead the internal CCSC committee of the WFP Madagascar office, which brings together representatives of the different WFP units and has the role of planning and coordinating the integration of the CCSC in all WFP activities and ensuring the follow-up of implementation of CCSC activities and alignment with the CSP
- On the basis of the CCSC strategy and the MAP guide, ensure the development, implementation and monitoring of CCSC activities in connection with all program sections and field offices
- Coordinate CCSC-related activities in WFP-assisted districts, in partnership with the government, cooperating partners and technical and financial partners
- Supporting cooperating partners to guarantee the quality of the implementation of CCSC-related activities
- Analyze ongoing actions and assess whether the expected results meet the predefined strategic objectives for each of the activities, make recommendations for improving actions if necessary and follow up on the implementation of these recommendations
- Ensure timely preparation and reporting of CCSC activities to partners and donors to ensure informed decision making and consistency of information presented to stakeholders
- Provide training and capacity building for WFP staff, NGOs, national counterparts and technical partners on the implementation and monitoring of activities as well as on the foundations of the CCSC
- Represent WFP in CCSC-related coordination meetings
- Support the identification of good practices and lessons learned regarding CCSC-related activities.
- Contribute to the development of communication and advocacy documents around WFP CCSC activities.
- Perform any other task requested by the supervisor.
Profile and qualifications required:
- Have a bachelor's degree in the field of social and behavioral sciences, anthropology or a related field
- Have 5 years of professional experience in the management and implementation of communication projects for social and behavioral change in nutrition or public health including advocacy, community mobilization and behavior change
- Have a good knowledge of computers, to work on Windows (Word, Excel, Powerpoint) and other software packages.
- Speak and write French and English well.
- Proven ability to conceptualize, develop, plan and manage programs, leadership and teamwork skills, good analytical, communication, negotiation and advocacy skills
- Have the ability to judge, interpret, analyze and solve problems.
- Being able to work with a minimum of supervision, in a team, under pressure and constraints.
- Have a sense of confidentiality, initiative and have good judgment.