Social Media Officer

World Health Organisations, Brazzaville, Congo

Skill Required:, IT and ICTMedia and Communication
Preferred Experience: 
2 years of relevant work experience
Closing Date for Applications: 
30th June, 2021

Job Description


The overall objective of the Communications Unit is to lead and coordinate WHO/AFRO'S efforts to advocate for resources and actions on key health issues in the African Region and showcase the impact of its work on health outcomes, securing the organization's position as the regional health leader and facilitating its ability to shape health policies. The unit also manages the internal communications function to create an optimal work environment reinforcing the common purpose of staff members. The unit achieves this by leading advocacy campaigns on health issues and implementing a Regional Communications Strategy, which targets key stakeholders including partners and Governing Bodies, using multiple channels, and building the communications capacity of WHO Clusters, Programmes and Country Offices to produce and disseminate quality communications products. The goal is to contribute to the strengthening of the capacity of countries in the WHO African Region to ensure evidence-based policies and strategies are in place to achieve universal access to high-quality, integrated, people-centered health services, increase the coverage and quality of effective interventions, and to create mechanisms to measure the impact of those strategies and interventions.


The incumbent will be expected to perform the following duties:

  • Develop and implement a social media strategy;
  • Manage WHO-AFRO's and the Regional Director's social-media platforms, including Facebook, Twitter, Instagram;
  • Develop engaging content for social media platforms to communicate strategic messaging, advocate with, and influence stakeholders as well as increase outreach with targeted, new audiences;
  • Collaborate with other Communications team members, including the supervisor and Editor Writer, to generate material for social media communications;
  • Contribute to messaging and positioning of the Organization in written and other products;
  •  Work with Communications team members on the development and implementation of social media campaigns including guided interaction with followers and other audiences;
  • Build the capacity of communications officers in Country Offices in social media outreach through trainings, creating templates and providing shareable content;
  • Using the analytics provided by the various social media platforms regularly provide reports on the key indicators of social media engagement;
  • Post relevant web stories and other content, on the AFRO website;
  • Perform other related responsibilities as assigned in his/her area of expertise, including replacing and backstopping, as required.



Essential: Bachelor's degree in communications, social sciences, development studies or related field.


Essential: Minimum of two (2) years' experience in managing social media accounts and communications for an organization or legitimate enterprise.


  • Demonstrated capacity in managing social media accounts, sharing knowledge, communicating, and increasing followers.

Use of Language Skills

  • Essential: Expert knowledge of English.
  • Desirable: Intermediate knowledge of French.


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